Amazon Targets Home Entertainment Segment By Buying Videogame Studio Double Helix Games

Amazon Targets Home Entertainment Segment By Buying Videogame Studio Double Helix GamesEntertainment and media industry is fast growing world over. The growth and challenges of entertainment and media industry of India have already been outlined by Perry4Law in its research report. We have also outlined the legal issues that entertainment and media industry of India would be facing in the near future. India is also witnessing a growing interest in online gaming segment that is full of legal risks and compliance requirements.

It has been reported by TOI that Amazon would be buying a California-based videogame studio named Double Helix Games. The studio’s history dates back nearly two decades and it has created titles for play on major videogame consoles as well as on personal computers. Some have indicated that this may be an attempt of Amazon to release its own console for home entertainment. Amazon has not yet disclosed financial terms of the deal.

“Amazon has acquired Double Helix as part of our ongoing commitment to build innovative games for customers,” a company spokeswoman said. Speculation in gaming industry circles for several months has suggested that Amazon is preparing its own game console, possibly using Android operating system. Microsoft and Sony in November hit the market with new generation consoles, Xbox One and PlayStation 4 respectively, in a battle to be at the heart of digital home entertainment in the internet age.

For Indian e-gaming and e-sports market, companies like Amazon, Microsoft and Sony have to do much more than putting in place appropriate hardware and software. Though we have no dedicated e-sports and e-gaming laws and regulations in India yet we have provisions under different laws that govern and regulate e-gaming and e-sports related tournaments and activities in India.